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Overview

The Somerset Council digital transformation offer comprises various product groups, each with distinct objectives.
This is not a list of every item. We will continue to update our plans and share what we have done, what we are currently working on, and what we will do next.

Here are the overall objectives for somerset.gov.uk in the first 0-3 months of 2026

Keep our website running well

  • Regularly check and update our information to make sure it is correct and easy to understand
  • Ensure our forms and transactions are working well, and are easy to find

Make our website better

  • Reduce old documents and convert them into a more accessible format
  • Improve the advice and help we give online
  • Make it easier to use our website and find important pages

Work more efficiently

  • Make our back-office CRM easier to update so that changes can happen faster
  • Use the same patterns and components across the site to save time
  • Use AI and automation to assist us with content, forms, and building new features

Support important projects

  • Help our services align, and make sure this is updated online
  • Help improve the services that people need in Somerset

Information, advice and guidance

Helping people understand what the Somerset Council offers and how to use those services. Products include: our websites, online forms, and the information used by Customer Services.

The goals are to:
  • Keep information, advice and guidance up to date
  • Improve the most important areas of existing content
  • Remove anything that’s no longer useful
  • Help update and improve content for services that are changing

These are the specific things we are working on.

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Recently completed

  • Improved readability, spelling, grammar and fixed broken links on over 1900 pages. Our Silktide content score has risen from 72% to 86% since January 2024.
  • Developed and designed content for additional microsites and subsites, including Somerset Household Support Fund, Equality, Diversity and Inclusion, HDRC – Health Determinants Research Collaboration Somerset and The Unstoppables.
  • Supported our finance colleagues with fee updates
  • Redesigned and decommissioned legacy information, such as revenues, benefits and licensing.
  • Reviewed and actioned over 1000 pieces of customer feedback and updated over 1800 web pages as part of service content maintenance and feedback

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Working on now

  • Developing and redesigning microsite content, including Wild Somerset (Natural Tourism)
  • Redesigning our customer content journeys to match devolved services
  • Supporting the co-production of content for our Somerset Local Offer
  • Redesigning and simplifying the Blue Badge Process
  • Improved the structure of the school admission and housing pages
  • Improving the information, advice and guidance of our bottom and top 100 services

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Exploring or working on next

  • Supporting the review and content redesign of our people services frontend
  • Content support for the development of a flooding microsite
  • Review our Ports, Harbours and Flooding section
  • Review content for our Climate and Sustainability section
  • Continuing with the alignment of content to reflect our changing services, such as revenues and benefits

Transactional services

Help users do things like report an issue, apply for something, make a payment, or book something.

The goals for these products are to:
  • Keep our digital services running smoothly
  • Offer more services online without compromising the needs of those who do not have digital access
  • Make our transactional services easier to use, accessible, and up to standard
  • Phase out old systems by rebuilding or redesigning services to fit our current platforms

These are the specific things we are working on:

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Recently completed

  • Support the Revenues and Benefits team in the consolidation of their systems

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Working on now

  • Optimising transactions for our top 100 services
  • Redevelop the Blue Badge process in-house
  • Creating a single pipeline for the design, development and management of customer-facing transactions
  • Ongoing digitisation of non-electronic forms and transactions
  • Improving the accessibility of our transactions by updating any that do not meet WCAG guidelines

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Exploring or working on next

  • Continued consolidation and alignment of transactions
  • Developing or decommissioning transactions to reflect service alignment or devolution

Platform

Products that support how we publish content, how users find and use services, and how they move around our websites. It covers things like our content management system, online services, navigation design, and search tools.

The goals for these products are to:
  • Make the Somerset Digital Channel easier to manage and reuse (e.g. content system, design patterns, components) so future updates are quicker and more efficient
  • Cut down on outdated systems by removing or merging them
  • Look into modern technologies that don’t rely on specialist support for older systems

These are the specific things we are working on:

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Recently completed

  • Created and continuously applied UI and UX design standards to ensure a consistently good user experience
  • Decommissioned legacy microsites such as Somerset Independence Plus and Natural Tourism websites
  • Decommissioned legacy page builder components
  • Simplified and refactored the code of our core and partner (microsite) websites to improve the efficiency and performance

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Working on now

  • Conducting proof-of-concept work to build a closer relationship between our customer frontend and our back office systems using Power Automate and other Microsoft tools
  • Rebuilding our directory template
  • Updating our code frameworks to comply with WCAG 2.2 requirements

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Exploring or working on next

  • Continuously modernising our website technologies and frameworks (for example, GOV.UK Frontend)
  • Reviewing the implementation of a booking platform
  • Working with our GIS Team to optimise the customer-facing user experience of our maps and geolocation data

Other websites and initiatives

Major transformation projects and the development of websites that aren’t part of the somerset.gov.uk site but are still part of our wider digital presence. These include campaign sites, services aimed at changing behaviour, and tools designed to reach people who are harder to engage.

The goals for these products are to:
  • Design and build better digital experiences for transformation programmes
  • Cut down on outdated systems and reduce long-term costs by removing parts of our digital channel that are no longer needed
  • Save money by reducing the number of websites built and hosted externally
  • Create more consistent user journeys across our digital services to make things easier to find and use

These are the specific things we are working on:

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Recently completed

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Working on now

  • Designing, developing or decommissioning digital services in response to service alignment and devolution.
  • Designing and building a new Microsite for Natural Tourism in Somerset (previously ex-district “visit” and Climate websites).
  • Continuing to co-produce our Local Offer with the Somerset Parent Carer Forum and the SEND Service
  • Adjust the layout of Local Offer menus to streamline customer entry points by age range.

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Exploring or working on next

  • Support the Communication team with the Working in Social Care recruitment campaign
  • Rebuilding or retiring more of our legacy web estate
  • Supporting the Connect Somerset with Neighbourhood Teams

Last reviewed: January 13, 2026 by Sophie

Next review due: July 13, 2026

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