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Part of
How we write: Step by step

Click "navigate this page" to see the page contents, as well as a full list of the How we write step by step pages.

Navigate this page

Part of
How we write: Step by step

Find out about our writing style, voice and tone of our content and the content formats that we use

1Our tone and style

How we set out our voice, tone and style

  1. Voice and tone
  2. Our writing style

2Our content formats

The simple formats that we use to make our content easier to read

  1. Grammar and punctuation
  2. Numbers, dates and times
  3. Symbols, currency and abbreviations

Introduction

This page sets out our approach to punctuation, capitalisation, and grammar to help ensure content is clear, consistent and accessible.

It covers how we use sentence case for headings, when to use en dashes and hyphens, and our preferences for contractions, plurals and quotation marks.

You will also find examples of common mistakes and how to avoid them.

Capitals

We use capitals for proper nouns. The only time we do anything different is if we are talking about a brand name or proper name, like EasySite or Department for Work and Pensions.

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Example
You can apply for the Student Allowance if you …
You can get tax credits from DWP if you …

We write page titles and headings in sentence case – they are easier to read and understand.

There are words that are commonly written with a capital letter that should not have one.

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Examples
We write

  • manager not Manager (unless it is part of a full job title)
  • local authority, not Local Authority
  • district – unless it’s part of the full name of a district council
  • county not County – unless it is a County Council
  • headteacher – not Headteacher or Head Teacher
  • police – not Police (unless it is part of the name of a police service)

Commas

We use the Oxford or serial comma if it makes a list in a sentence easier to understand.

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Example
This includes things like the family home, cars, furniture, and money like savings and wages.

En dash

We use an en dash (with a space on either side) to separate ideas in a sentence. We do not use semi-colons or comma splices – we will write 2 sentences instead, or separate the clauses using an en dash.

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Example
Your application may be declined – you won’t get a refund if it is.

We do not use an en dash when we’re using the words ‘between’ and ‘from’. We use ‘to’, ‘and’ and ‘until’.

Examples
…aged from 10 to 15 years.
…between 8am and 6pm.
…open from 10am until midday.

Hyphens

We sometimes hyphenate words to make sure their meaning is clear.

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Example
‘8 year old children’ could mean children who are all aged 8, or 8 children who are 1 year old.
‘8-year-old children’ means children who are all aged 8.

Co-ordinate – never coordinate

Apostrophes

We do not add an extra ‘s’ after nouns or names ending in ‘s’. Exceptions are okay where the alternative reads more naturally.

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Example
‘The business’ work’ – not ‘the business’s work’

We do not use apostrophes in plurals – the grocers apostrophe – it is grammatically incorrect really annoying.

Quotation marks

We use single quotation marks for

  • short quotations
  • direct speech.

We do not use quotation marks around document or publication titles. Or exclamation marks at the end of sentences.

Titles of documents or publications

We use sentence case for the titles of documents or publications. We do not use italics to separate document titles from their surrounding text.

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Example
The Community resource kit will help you hold a discussion with your family, workmates or members of a community you are part of.

Plurals

We do not use brackets or ‘/s’ to refer to something that could be either singular or plural, like ‘Send your completed document(s) to the HMRC’.

We use the plural instead, as this covers both possibilities: ‘Send your completed documents to the HMRC’.

We use plurals as they would be in English – rather than adopting rules from other languages.

For example – ‘formulas’ not ‘formulae’, ‘octopuses’ not ‘octopodes’.

Use of "and/or"

We do not use and/or. One or other is usually more appropriate, and we use that depending on the situation.

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Example
Parent or carer – instead of parent/carer

And, But, Or and Because

We start sentences with ‘And’, ‘But’ ‘Or’ and ‘Because’ when we need to. This can make information more meaningful and improve impact where necessary. There is no point getting people to struggle through words like ‘however’, ‘additionally’, ‘moreover’ and ‘alternatively’ when there are simpler alternatives.

Contractions

Contractions make text feel more conversational and friendly. They also make complex sentences easier to read.

When we use them, we only use simple contractions

We do not use complex or potentially confusing contractions like

  • should’ve, would’ve, they’ve
  • mustn’t, aren’t, couldn’t, haven’t
  • it’d, it’ll.

But, the punctuation can make sentences harder to read for some users. We rewrite sentences to avoid using contractions if it fits with the overall tone.

Last reviewed: August 19, 2025 by Jennifer

Next review due: February 19, 2026

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