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How we write: Step by step

Find out about our writing style, voice and tone of our content and the content formats that we use

1Our tone and style

How we set out our voice, tone and style

  1. Voice and tone
  2. Our writing style

2Our content formats

The simple formats that we use to make our content easier to read

  1. Grammar and punctuation
  2. Numbers, dates and times
  3. Symbols, currency and abbreviations

Introduction

These pages set out our writing standards to help make content clear, consistent and accessible for everyone.

It covers how we use punctuation, capitalisation, sentence structure and grammar to support readability and understanding.

You will find practical examples and explanations for things like using en dashes instead of comma splices, when to use capitals, and how we handle plurals, contractions and quotation marks.

These guidelines are designed to support inclusive communication and ensure our content reflects plain English principles.

Last reviewed: August 19, 2025 by Jennifer

Next review due: February 19, 2026

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